Mineral Makeup Brands - HOW TO PICK Which One Is BestPosted by Anthony Landry on May 19th, 2021 It seems lately you can't walk past a cosmetic counter, open a magazine, or start the TV without hearing about Mineral Makeup. Mineral Makeup is among the most "It Factor" in cosmetics today. With so much hype about minerals it certainly is not easy to generate a decision on which brand to get. Mineral Makeup actually 's been around for quite some time. The initial founder and creator of mineral makeup, Dianne Ranger, developed the initial mineral makeup products in 1976. Now, thirty years later, you can find dozens and dozens of companies touting "mineral" makeup. So how to you choose which mineral makeup brand is best? The ultimate way to compare mineral makeup brands is by the purity of the products and the performance of the merchandise. PURITY Purity of the merchandise ingredients is crucial in deciding which makeup brand to choose, because purity is truly the complete concept behind mineral makeup. The entire motivation and therefore creation of mineral makeup, was to find an alternative to putting any unnatural or unhealthy ingredients on your skin. This means the products should be free from fragrances, dyes, chemicals, oils, talc, fillers, binders, or heavy preservatives. THE COSMETIC GIANTS Among the fastest and easiest ways to cut through the mountains of products claiming to be mineral makeup is to quickly determine if the product line is coming from the large, slick, well known commercial brands we all have been so acquainted with. Why should that matter? It's quite simple really. We already know these companies have dozen of brand name lines, rolling out dozens of new products every year touting the latest and the greatest. But what you may not know is that cosmetic companies are actually more marketing companies than they're makeup and skincare companies. The largest portion of costs goes into the advertising and packaging of these product lines. Just a minimal amount of money is in fact invested in the product itself. To them it certainly doesn't matter what is in it or what it does, because they already know they are going to help you to buy it. That said the cosmetic giants understand that the new word they need to buzz is "mineral". Products are spilling off conveyor belts with "mineral" stamped across their glossy jars this very minute. Be confident that these products contain only a minuscule portion of "minerals" and the others is chocked full fragrance, chemicals, and fillers. THE NICHE PLAYERS After we have destroyed most the newcomers to the playing field, we have been left with a few companies that claim to do just mineral makeup, only using minerals. As mentioned earlier a true mineral makeup is free of oils, talc, alcohols, dyes, binders, fillers and heavy preservatives. The first thing you should do is check the ingredient list. Makeup companies should display the ingredients of their products on their website. If you cannot discover the ingredients listed anywhere on the company website, you will find a very good chance that they don't display the ingredients within their "pure" "100% natural" makeup products, because they're not completely pure or natural. A makeup company also needs to proudly display a drug fact panel on its container. (If there isn't any drug fact panel, it could have ingredients they don't really want you to see.) Check the active AND inactive ingredients. Most companies will still involve some form of preservative, filler, or talc. Listed below are just a few examples of ingredients that would mean the product is not a genuine pure mineral makeup: zinc stearate (binder), stearic acid (oil), magnesium silicate hydroxide (talc), glyceryl polymethacrylate (filler), glycerin (solvent), squalane (oil), ethyl macadamiate (oil), isostearyl neopentatoate (filler), ascorbyl palmitate (preservative), rice starch, merely to name a few. PERFORMANCE Rather than needing a degree in chemistry to decipher an ingredient list, you may also compare mineral makeup products by evaluating their performance. In other words how does the makeup look, feel, and wear. Coverage: Mineral Makeup is not absorbed into your skin layer, yet lies on the surface of one's skin. Apply different brands of makeup to the within of your arms and determine the coverage you get. You need to get great coverage without it looking as if you have makeup on at all. Additional info : True mineral makeup reflects light, and the color appears as if it originates from within. Compare the colors. They ought to not look flat, chalky or grey. They should look translucent, almost glowing. Application: Apply another layer of color to your arms using a brush. The product should be incredibly easy to blend. You should not be able to detect the second application from the first. Wearability: True minerals are not soluble in water, therefore you can swim or perspire without reapplying. Try placing both arms under running water. Does the merchandise stay on and maintain full coverage? SPF protection: Does the merchandise have an SPF rating? To claim SPF rating there has to be a drug fact panel on the label. Anyone can claim to have an SPF rating, but unless the packaging has a drug fact panel, the SPF is not tested for stability.Like it? Share it! More by this author |