Optimizing Images for SEO: The Ultimate Guide

Posted by SEO Soars on November 7th, 2022

Visuals speak much more than only words. That is exactly why businesses add images to their content online. It is obvious that no one likes to engage with monotonous content that lacks images. Therefore, adding images helps make the content more appealing and increases engagement. However, you cannot just add any image. Inserting well-optimized images is the key to success online and ranking high on Google. If you find it difficult to optimize the images yourself, you can always partner with an SEO agency in Singapore.  

Wondering how to optimize your image? Here are some easy steps you will have to follow. Let's explore! 

  • Run a Speed Test

Before you proceed with image optimization, the first thing to do is to run a speed test. It will give you an idea of your website's current speed. So you can easily measure the impact of your image optimization efforts later.

  • Select the Right Format

Choosing the right image format is the key to adding clear images to your content while ensuring great speed. From JPG to PNG and GIF, there are various image file formats. It can be challenging to choose the right one. Especially if you are doing it for the first time, getting confused is pretty obvious. Well, all you need to do is know which format works best for what kind of images. For instance, images of places, things, or people, go for JPG. But if you want to add screenshots, using the PNG format can be ideal. The SEO services experts in Singapore usually recommend using JPG images in your content. 

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SEO Soars
Joined: September 7th, 2022
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