Ice Cream Market Segmentation 2022, Share, New Product Launches to Boost Growth, Top Countries Data and Latest Revenues

Posted by Pearl Smith on February 20th, 2023

Packaging Institute International described packaging as the enclosing of goods, things, or packages in a wrapped pouch, bag, box, cup, tray, can, tube, bottle, or other container shape to serve various purposes such confinement, protection, preservation, communication, utility, and performance. A package was defined as a device or container that fulfilled one or more of these requirements. Ice cream is packaged primarily to protect it from the environment, particularly after the production process is complete, so that it won't melt quickly and will preserve its moisture, flavour, and freshness for a longer period of time.

Key companies covered as a part of this study include Sonoco Products Company, International Paper Company, Sealed Air Corp., Huhtamaki Oyj, Amcor Plc, Linpac Group Ltd., Ampac Holdings LLC, INDEVCO Group, Tetra Laval, Berry Global, Stora Enso, and SIG.

Ice cream packaging is the material and design used to contain, protect, and market ice cream products. The packaging can come in various forms, such as cartons, cups, cones, and tubs. Ice cream packaging serves several important purposes, including:

1. Protection: Ice cream packaging helps protect the product from external elements such as heat, light, and moisture, which can affect its quality and shelf life.

2. Preservation: Proper packaging can help preserve the flavor and texture of the ice cream, ensuring that it remains fresh and appealing to customers.

3. Marketing: Ice cream packaging can be used to attract and inform potential customers about the product. The packaging design and graphics can also differentiate the product from competitors on store shelves.

4.Convenience: Packaging can provide a convenient way for customers to store and transport the ice cream. This can be especially important for products that are sold in larger quantities or are intended for consumption over multiple servings.

Common materials used for ice cream packaging include paperboard, plastic, and aluminum foil. These materials can be combined to create multi-layered packaging that provides even greater protection and preservation for the product. Ice cream packaging can also be designed to be eco-friendly and recyclable to reduce its impact on the environment.

The growth of the ice cream packaging market is driven by several factors, including the increasing demand for convenience and on-the-go food products, the growth of the ice cream industry, and the increasing adoption of eco-friendly packaging solutions.

The market is segmented based on packaging type, material, application, and region. The most commonly used packaging types for ice cream include cups, tubs, cones, and squeeze-up tubes. The primary materials used in ice cream packaging include paperboard, plastic, and aluminum foil. Different types of packaging are suitable for different applications, such as retail, food service, and bulk packaging.

The demand for ice cream packaging is driven by several factors, including:

1. Increasing demand for ice cream products: The growth of the ice cream packaging market is directly linked to the growth of the ice cream industry. With an increasing number of consumers opting for ice cream as a dessert or snack, the demand for ice cream packaging is also growing.

2. Convenience and on-the-go consumption: Ice cream packaging that offers convenience and portability is in high demand, especially with consumers who are looking for on-the-go food products. This has led to the development of packaging solutions such as cups, cones, and squeeze-up tubes.

3. Eco-friendly packaging: Consumers are becoming more environmentally conscious, and the demand for eco-friendly packaging solutions is growing. Manufacturers are developing packaging materials that are recyclable and biodegradable to cater to this demand.

4. Brand differentiation: Packaging can play a significant role in differentiating one brand of ice cream from another. Manufacturers are investing in innovative packaging designs and graphics to create a unique brand identity and increase consumer appeal.

5. Food safety and preservation: Proper packaging is critical for preserving the quality and safety of ice cream products. Consumers expect their ice cream to remain fresh and free from contamination, and packaging solutions that can meet these expectations are in high demand.

The ice cream packaging market provides several benefits to manufacturers, retailers, and consumers. Some of these benefits include:

☛ Protection and preservation: Ice cream packaging helps protect and preserve the quality and freshness of the product. Proper packaging can prevent contamination, protect against external elements such as heat and light, and maintain the texture and flavor of the ice cream.

☛ Convenience: Ice cream packaging is designed to offer convenience to consumers. Portable packaging solutions such as cups, cones, and squeeze-up tubes allow for on-the-go consumption, while larger packaging options such as tubs are suitable for storing larger quantities.

☛ Brand differentiation: Packaging can play a significant role in creating a unique brand identity and increasing consumer appeal. Manufacturers can use innovative packaging designs and graphics to differentiate their product from competitors and attract customers.

☛ Eco-friendliness: Eco-friendly packaging solutions that are recyclable and biodegradable are becoming increasingly popular. This not only benefits the environment but also helps manufacturers and retailers meet the growing demand for sustainable packaging.

☛ Food safety and hygiene: Proper packaging is essential for maintaining food safety and hygiene standards. Packaging can help prevent contamination and maintain the quality and safety of the product, ensuring that consumers receive a safe and enjoyable ice cream experience.