Overwrapped trays Market | Revenue Growth Strategies Adopted by Leading Pleyerse

Posted by surendra choudhary on July 31st, 2019

Overwrapped trays are used to package food products such as poultry, fresh meat, lamb, and seafood to extend the shelf life. As the food products often get contaminated due to microbial interaction, overwrapped trays are used to preserve the freshness, aroma and taste. The overwrapped trays have oxygen absorbing properties, and therefore the oxygen level in the trays is maintained. Overwrapped trays have oxygen level of 0.01 percent. Low level of oxygen preserves the food content from spoilage, loss of flavor and enhancing the shelf life of the product. Furthermore, oxygen absorbing technology is installed on the overwrapped trays, which extends the shelf life of the case ready fresh meat by 40 days. Also, by the installation of the oxygen management system, overwrapped trays can be exported through sea rather than being transported through the air. Properties of overwrapped trays such as their leak resistance feature, and low cost, are expected to continue to increase preference for overwrapped trays from food manufacturers.

Global overwrapped trays market: Dynamics

The key driver for the growth of the overwrapped trays market is high demand for case-ready food products. To control the proportion of gases with the trays, and prevent microbial degradation EVOH, CPET, overwrapped trays used in the market. They have high sealing and preserving properties compared to other materials.

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The overwrapped trays are gaining traction due to their low cost and high oxygen barrier properties. Overwrapped trays eliminate the need for chemical preservative which is, added to increase the shelf life of the food product. The key players of the overwrapped trays market are focusing on developing a new material that has high sealing properties. “R. Faerch Plast A / S “is providing PP-EVOH-PE trays that have excellent barrier properties. These overwrapped trays can withstand its properties from -20 0 C to 1000C so the food product can take from freezer and can directly heat in the microwave. These, properties of overwrapped trays are increasing its consumption from retailers end.

The methodology used for tracking the consumption of the overwrapped trays market described below.

Overwrapped trays market: Segment

The global overwrapped trays market is segmented into material type, packaging gas type, and by application type.

On the basis of material type, overwrapped trays market is segmented into:

• Polyvinyl chloride
• Polyethylene
• Crystallized Polyethylene Terephthalate
• Polypropylene
• Ethylene vinyl chloride
• Others( PP-EVOH-PE, etc)

On the basis of packaging gas type, overwrapped trays market is segmented into:

• Oxygen
• Nitrogen
• Carbon dioxide
• Carbon monoxide
• Argon
• Others ( Hydrogen and Helium)

On the basis of application type, overwrapped trays market is segmented into:

• Dairy products
• Sea food
• Poultry
• Meat products
• Fruits & vegetable
• Bakery & confectionary

Tier analysis

Tier 1 analysis: This segment includes the leading players of the overwrapped trays market they are  R. Faerch Plast A / S, Bemis Company, Inc. LINPAC Packaging, Papier-Mettler, silver plastics GmbH & Co. KG, Coveris Holdings S.A, Teinnovations LLC. Sealed Air Crop. Pactiv LLC and others.

Tier 2 analysis: This segment includes the emerging players of overwrapped trays market. They are Ningbo Linhua Plastic Co., Ltd, Quinn Packaging, Clearly Clean Products, LLC, Profile Packaging and others.

Global overwrapped trays market: Regional Overview

The global overwrapped trays market is segmented into seven key regions –

• North America
• Latin America
• Western Europe
• Eastern Europe
• Asia Pacific excluding Japan
• Japan
• Middle East & Africa (MEA)

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The consumption of overwrapped trays is highest in European region but it is expected that the market for overwrapped trays would decrease during the forecast period. The major reason for the decline in the consumption is due to rising landfilling issues. The manufacturers over this region are looking towards a biodegradable solution. They are using vacuum packaging films rather than overwrapped trays. Vacuums films are manufactured from plant-derived materials such as polylactic acid (PLA), PHA and others. The Asia Pacific region shows high growth in overwrapped trays market, regarding volume. Also, the MEA region is expected to expand at a high CAGR by 2028 end.