How Photography Retouchers Could Increase E-Commerce Sales?
Posted by john lie on August 20th, 2019
Before I begin to deliberate extensively on the subject matter of the essay which
asked ‘How Photography Retouchers Could Increase E-Commerce Sales’, permit
me to first of all introduce to you the shortest history of computer and its twin
sister called, the Internet which gives birth to electronic marketing popularly known
as e-commerce whose major aim is to publicly advertise and sell products or services
online to consumers or users via website(s).
I believe that we are all aware that the first general purpose digital computer, the
Electronic Numerical Integrator and computer, abbreviated as E.N.I.A.C. was
invented or built by an English mathematician named, Charles Babbage in the year
1946. Then internet, an interface of interactive communication began in 195os as
the electronic computers developed. E-commerce began in 1991, and Amazon.com
pioneered the invention as the first of its kind when the internet was made available
for public accessibility in the United States of America.
I therefore plead for indulgence to start this glorious conversation or essay with an
illustration. Imagine how a well constructed edifice will looks like without a touch of
sophisticated painting and flowering, incredibly awful! Don’t you think so? To be very
candid, raw shots or pictures appears good, but with a creative retouch on the
original background, edges and surface it brings a brand new look with an absolute
attraction and glamour thus making viewers hunger for revisit and consumption.
Again, a skeletal drawing by an artist may be fine, but a touch of acrylic paints
perfects the imaging. This concept completely applies in this context.
At this very juncture, let me shed light or briefly define the art and science of e-
commerce and photo editing respectively to the best of my knowledge. E-Commerce
can be simply described as a process of using online or electronic tools for business
transaction, most especially sales. Before the advent of technology, offline trading
was predominantly practiced where buyers visit physical stores to purchase goods
and services. Buyers rely on photos to access quality products and services.
Photography Editing is the art and craft of adding effects, colors, contrast and
other adornment to raw shots or pictures by using online/offline professional tools
and/or packages to make the pictures more impressive and adorable, thus lures the
viewers. In this process, unwanted flaws are completely replaced with pleasant
features and the resulting effect is eye-catchy output. Consequent to this
beautification phenomenon, photography editor provider plays a vital role in the e-
commerce sales increase in the following ways, numbered below:
(1) Photography editor helps companies to build recognizable brand for its
products and services. The brand artwork makes a product stands out among
other goods in the competitive market.
(2) The compelling beauty of a brand induces or seduces potential buyers to
buy more exclusively even when the products/services are complementary.
(3) Retouched pictures advertised on the company’s website encourage
greater partnership and stakeholder’s investment in the business. As a result
the company’s production, commercialization, employment and capital increases
in tandem with sales output
(4) When sales augments, more taxes and other forms of income-revenue
returns in taxation to government also increases which in turn reflects in
economic boom advantage of the society.
(5) Taxes generated from these companies to government treasury are used
for social and infrastructural development which resulting effects change lives
and also improve the standard of living by large percentage.
(6) It is a legitimate way of wealth creation, thus makes the world a better
place to live.
(7) Photo editing creates job for most especially young people and
automatically reduce unemployment.
(8) Technology manipulation is the key element in this artistic craft of photo
editing.
(9) Photography retouching service drags million of users and clients to the
products’ website and this also generate funds from host companies, for
example youtube.com, etc pending the number of visitors per time.
(10) It also encourages creativity, analysis, comparison, evaluation,
participation and power of positivity. It is three-in-one package that is fun,
business and learning at the same time.
(11) The affordability aspect of photo editing is another important feature
to reckon which saves cost, energy, time and boost outcome in terms of public
awareness and sales.
(12) The amount paid to physical marketers is drastically reduced and in some
cases eliminated as apparently everything is done online.
(13) The street talks that ‘Success is Sweet, but the Secret is Sweat’
provokes my optimism in skilled jobs such as that of photo editing which also
creates some sense of humor, recreation, and entertainment to users or site
visitors whom many times get carried away by the splendor of displayed
products/services photographs. And in most cases spend hours flipping
through the artworks of the brand(s) with enthusiasm.
(14) The photo editor provides customized features for distinct
identification among different samples. This serves the purpose of advertising
on other platforms, and it is the cheapest of it all.
(15) The perfect impression given to those pictures creates a very lasting
effect in the heart of the clientele making the product and/or services a
household name within the industry and market in generality.
(16) The phenomena induce credibility in business because it convinces clients
to want to order or buy the physically unseen goods without actually seeing
them.
(17) For sure e-commerce’ photography editor provider when added to the
business chain helps boost sales, increase profit and income, attracts higher
patronage and to a large extent sell the brand to prospective partners andentrepreneurial collaborators as well as its subsequent business expansion both in the capital base and infrastructure, name it.
(18) Photography editor provider adds color to the products and services to
be rendered to customers. His job gives distinctive feature, feather, signature
and clearer identification. The benefit of this concept is that each brand
represents or depicts certain market target, scope, its relative value,
usefulness, and comparative advantage.
(19) Again, the photo editor’s dexterity brings confidence within and outside
the e-commerce industry. Don’t forget that a flamboyant logo play several
crucial roles in all ramifications to sell out the goods and services, and the
company’s status to multi-million people. A good logo is more like a nation’s flag
of honor and leverage in its functionalities.
(20) A well articulated photo shopped images in online retail outlets, and social
media e.g. instagram, twitter, facebook, amazon, youtube, reverbnation, and so
on may engage users for positive interaction, and innovative exchange, the list
is endless. cheap photo retouching
(21) Today, customers can easily order for items such consumable products
like cooked foods, snacks or recipes from restaurants on a touch of phone or
computer button due to its convincing attractions accorded to the photos
displayed via e-commerce links. Remember that sites like jiji.com does a great
deal on second hand and factory sales across the world. Quite excellent job
done by photography editor providers!
Remember that whatever that does not kill you only make you strong-a very popular
street adage. And on this very key note I will leave you with the words of wisdom in
“The 50th Law of Power”, by legendary 5o Cent and Robert Greene which says, ‘To
master any process, you must learn through trial and error, you must experiment,
take hard blows, and you see what works and doesn’t work in real time, you expose
yourself and your work to public scrutiny’. Hard work is usually rewarded with
success and fulfillment. So keep your dreams alive because nothing is too small for
something.
In conclusion, any e-commerce products and services offered for sale without the
services of photography editor’s retouch on the pictures is more like a bullet
without a gun, a mouth without tooth, a wedding without a groom, a tree without
branches, a desert without a sand, a ring without hand, a pen with no ink, a mother
without even one child, a vehicle without wheels, and all that mess. Other instances
that describe an e-commerce transaction experiencing deprivation of photography
editor provider are as stated: Imagine how a cake not well decorated will look like if
presented to celebrant on a birthday or wedding ceremony. Think about how a car so
strong and reliable in the engine, but battered and shattered in its outlook is put
out for sale. For true no one will like to pay for such item unless on a token (i.e. like
at a slash/lowest price).
Similarly, if two suitors appear before the prospective
parents of the bride whom you assumed to act in that capacity, one suitor is well
dressed, but the other so shabby. Which one will you agree as a choice for your
daughter’s hand in marriage? The answer is the prospective neat and decent in-law
as a choice for marriage. Suffice it to say that it is mandatory to employ the
services of a photography editor provider to help sharpens your brand image
therefore increase sales so tremendously directly or indirectly. In fact this is the
regiment for improved sales and income. Many thanks to modern technology the
mother of electronic marketing of my generation!
